Business Visualizations
This Chart Shows the Colors That Appear in the Most Fortune 500 Logos
What color do you associate with success? While this answer may vary significantly depending on where you live (shout out to this fantastic and fascinating guide to colors in culture by David McCandless), it seems that many of the most successful companies in the world are linked with blue. Today we are admiring a bold and vibrant visualization by Wizard Pins! This chart shows colors ranked by how many Fortune 500 company logos they appear in. It is a visual feast that shines a light on color psychology in branding, marketing, and beyond!
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I wonder how long it took the designer to count each color in all 500 logos! So why is blue the most common color for logos? Many brand giants are distinctively associated with blue, such as Walmart, Facebook (now Meta), GM, Ford, LinkedIn, Intel, United, and Pepsi! According to this article by Inc., the “answer is science, not fashion.” Not only is blue a beloved color for branding, it is also the world’s most beloved color of all. According to research by psychologists Stephen E. Palmer and Karen Schloss over the span of seven years, a person’s color preference can be “determined by averaging out how much that person likes all of the objects they associate with that color. Your inclination for orange, for example, depends on how you feel about pumpkins and traffic cones and Cheetos, among other things.” There are many universally cherished things that are blue, such as clear skies and crystalline seas. Most people love a warm, sunny day with sky blue above and sea blue all around. While Walmart’s blue logo might not evoke the bliss of a balmy beach outing, it may unconsciously stir a sense of goodness and stability.
Every year, Fortune magazine publishes its much-anticipated Fortune 500 list. This list is meticulously analyzed by company owners, investors, and influential figures in the business world. So, what makes the Fortune 500 so significant? In this article, our team at The Chartistry provides an in-depth examination of the list, exploring why it attracts so much attention and what it takes for a company to be included.
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What is the Fortune 500?
The Fortune 500 is the finance magazine’s list of the 500 most profitable companies in the United States. The company ranked at the top of the list brings in the most revenue based on its financial documents from the most recent fiscal year. The Fortune 500 list for 2024 has Walmart ranked in the top spot with revenue of $648.125B. In fact, this giant retail store has been ranked number one for the last eleven years.
What Does It Take to Make It Onto the Fortune 500?
To become a Fortune 500 company, a business must be incorporated and conduct operations in the U.S. In addition, the company’s financial documents must be public for it to be considered by Fortune.
Why Do Companies Want to Be on This List?
Fortune magazine published its first list of the top 500 U.S. companies in 1955. Since then, the presence of reputable companies such as Exxon Mobil, Goldman Sachs Group, and General Mills has given the list an air of prestige. Plus, these 500 businesses bring in incredible amounts of revenue and contribute to the strength of our economy. Wouldn’t you want your company to appear on a list alongside Walmart, Amazon, and Berkshire Hathaway?
Have Any Companies Appeared on the Fortune 500 for Decades?
Yes, some companies have made repeated appearances. Some famous names have been on the list every year since 1955, including Kellogg, Chevron, and Exxon Mobil, to name a few.
Fortune 500 Companies by State
Walmart, the number one ranked company on the Fortune 500, is located in Arkansas, with its headquarters in Bentonville. Fortune’s number two company, Amazon, is the biggest in Washington, with its headquarters in Seattle. Exxon Mobil is the biggest Fortune 500 company in Texas, and it does business out of Houston.
An interesting thing to note about this list is that not all 50 states are home to a Fortune 500 company. The states without one include:
- Alaska
- Hawaii
- Maine
- Mississippi
- Montana
- New Hampshire
- New Mexico
- North Dakota
- South Dakota
- Utah
- Vermont
- West Virginia
- Wyoming
The Largest Fortune 500 Company Headquartered in Each State
| State | Biggest Fortune 500 Company |
Location of Headquarters |
Fortune 500 Rank (2023) |
2023 Revenue (in millions) |
Percent Change in Revenue From 2022 |
| Alabama | Regions Financial | Birmingham, AL |
483 |
$7,531 |
14% |
| Alaska | N/A | N/A | N/A | N/A | N/A |
| Arizona | Avnet | Phoenix, AZ |
163 |
$24,311 |
24.4% |
| Arkansas | Walmart | Bentonville, AR |
1 |
$611,289 |
6.7% |
| California | Apple | Cupertino, CA |
4 |
$394,328 |
7.8% |
| Colorado | Arrow Electronics | Centennial, CO |
109 |
$37,124 |
7.7% |
| Connecticut | Cigna Group | Bloomfield, CT |
15 |
$180,516 |
3.7% |
| Delaware | DuPont | Wilmington, DE |
250 |
$16,549 |
-3.6% |
| District of Columbia | Fannie Mae | Washington, D.C. |
28 |
$121,596 |
19.7% |
| Florida | World Kinect | Miami, FL |
70 |
$59,043 |
88.4% |
| Georgia | Home Depot | Atlanta, GA |
20 |
$157,403 |
4.1% |
| Hawaii | N/A | N/A | N/A | N/A | N/A |
| Idaho | Albertsons | Boise, ID |
53 |
$71,887 |
3.2% |
| Illinois | Walgreens Boots Alliance | Deerfield, IL |
27 |
$132,703 |
-10.7% |
| Indiana | Elevance Health | Indianapolis, IN |
22 |
$156,595 |
13% |
| Iowa | Principal Financial | Des Moines, IA |
236 |
$17,492 |
22.6% |
| Kansas | Seaboard | Merriam, KS |
364 |
$11,243 |
21.8% |
| Kentucky | Humana | Louisville, KY |
42 |
$92,870 |
11.8% |
| Louisiana | Lumen Technologies | Monroe, LA |
237 |
$17,478 |
-11.2% |
| Maine | N/A | N/A | N/A | N/A | N/A |
| Maryland | Lockheed Martin | Bethesda, MD |
60 |
$65,984 |
-1.6% |
| Massachusetts | General Electric | Boston, MA |
52 |
$76,555 |
3.2% |
| Michigan | Ford Motor | Dearborn, MI |
19 |
$158,057 |
15.9% |
| Minnesota | UnitedHealth Group | Minnetonka, MN |
5 |
$324,162 |
12.7% |
| Mississippi | N/A | N/A | N/A | N/A | N/A |
| Missouri | Centene | St. Louis, MO |
25 |
$144,547 |
14.7% |
| Montana | N/A | N/A | N/A | N/A | N/A |
| Nebraska | Berkshire Hathaway | Omaha, NE |
7 |
$302,089 |
9.4% |
| Nevada | MGM Resorts International | Las Vegas, NV |
315 |
$13,128 |
35.6% |
| New Hampshire | N/A | N/A | N/A | N/A | N/A |
| New Jersey | Johnson & Johnson | New Brunswick, NJ |
40 |
$94,943 |
1.2% |
| New Mexico | N/A | N/A | N/A | N/A | N/A |
| New York | JPMorgan Chase | New York, NY |
23 |
$154,792 |
21.7% |
| North Carolina | Bank of America | Charlotte, NC |
32 |
$115,053 |
22.6% |
| North Dakota | N/A | N/A | N/A | N/A | N/A |
| Ohio | Cardinal Health | Dublin, OH |
14 |
$181,364 |
11.6% |
| Oklahoma | Oneok | Tulsa, OK |
173 |
$22,387 |
35.3% |
| Oregon | Nike | Beaverton, OR |
93 |
$46,710 |
4.9% |
| Pennsylvania | Cencora | Conshohocken, PA |
11 |
$238,587 |
11.5% |
| Rhode Island | CVS Health | Woonsocket, RI |
6 |
$322,467 |
10.4% |
| South Carolina | Sonoco Products | Hartsville, SC |
498 |
$7,251 |
29.7% |
| South Dakota | N/A | N/A | N/A | N/A | N/A |
| Tennessee | FedEx | Memphis, TN |
41 |
$93,512 |
11.4% |
| Texas | Exxon Mobil | Houston, TX |
3 |
$413,680 |
44.8% |
| Utah | N/A | N/A | N/A | N/A | N/A |
| Vermont | N/A | N/A | N/A | N/A | N/A |
| Virginia | Freddie Mac | McLean, VA |
45 |
$86,717 |
31.6% |
| Washington | Amazon | Seattle, WA |
2 |
$513,983 |
9.4% |
| West Virginia | N/A | N/A | N/A | N/A | N/A |
| Wisconsin | Northwestern Mutual | Milwaukee, WI |
111 |
$36,921 |
0.5% |
| Wyoming | N/A | N/A | N/A | N/A | N/A |
Do Some States Have More Than One Fortune 500 Company?
Yes, several states have multiple companies on the list. Texas leads with 55 companies on the Fortune 500, followed by California with 52 and New York with 50. These states all boast a large population and bustling metropolitan areas.
Do Some States Have Just One Fortune 500 Company?
Yes, some states on the list are home to just one. These states include Delaware, Kansas, Kentucky, and South Carolina. In terms of total population, each of these states ranks in the lower half on the list of 50. Delaware has the lowest population, with 1,044,320 people in 2024.
Are Some Cities Home to More Than One Fortune 500 Company?
Absolutely! In fact, some cities serve as the home base for multiple Fortune 500 companies. Some notable examples include:
Chicago
Illinois has 33 Fortune 500 companies, including Walgreens, McDonald’s, and United Airlines, among others. Dozens of these companies are headquartered in the Chicago area.
Houston
Of the 55 Fortune 500 companies in Texas, Houston is home to 21. Exxon Mobil, Sysco, and Hewlett Packard Enterprise (HPE) are just a few of the impressive companies in the collection.
Atlanta
According to our chart, the biggest Fortune 500 company in Georgia is Home Depot, ranked at number 20. But Home Depot is not alone. There are 18 Fortune 500 companies in Atlanta, including Aflac, Delta Air Lines Inc., The Coca-Cola Company, UPS, and others.
Make sure to explore our other lists and visuals, which provide insight into the world of big business. One list ranks companies by employee profits (which happens to be one of our original visualizations), while another categorizes the most profitable companies by industry. It’s no surprise that many Fortune 500 companies frequently appear on various lists throughout the year, highlighting their achievements.
The Number of Fortune 500 Companies in Each State
| State | State Abbreviation | Number of Fortune 500 Companies in Each State |
| Texas | TX |
55 |
| California | CA |
52 |
| New York | NY |
50 |
| Illinois | IL |
33 |
| Ohio | OH |
24 |
| Virginia | VA |
24 |
| Florida | FL |
23 |
| Pennsylvania | PA |
23 |
| Georgia | GA |
19 |
| Michigan | MI |
18 |
| Massachusetts | MA |
17 |
| Minnesota | MN |
15 |
| Connecticut | CT |
14 |
| New Jersey | NJ |
14 |
| North Carolina | NC |
13 |
| Washington | WA |
12 |
| Arizona | AZ |
10 |
| Colorado | CO |
10 |
| Tennessee | TN |
10 |
| Missouri | MO |
8 |
| Wisconsin | WI |
8 |
| Indiana | IN |
7 |
| Oklahoma | OK |
6 |
| Arkansas | AR |
4 |
| Nebraska | NE |
4 |
| Rhode Island | RI |
4 |
| Idaho | ID |
3 |
| Maryland | MD |
3 |
| Alabama | AL |
2 |
| District of Columbia | DC |
2 |
| Iowa | IA |
2 |
| Louisiana | LA |
2 |
| Nevada | NV |
2 |
| Oregon | OR |
2 |
| Delaware | DE |
1 |
| Kansas | KS |
1 |
| Kentucky | KY |
1 |
| South Carolina | SC |
1 |
| Alaska | AK |
0 |
| Hawaii | HI |
0 |
| Maine | ME |
0 |
| Mississippi | MS |
0 |
| Montana | MT |
0 |
| New Hampshire | NH |
0 |
| New Mexico | NM |
0 |
| North Dakota | ND |
0 |
| South Dakota | SD |
0 |
| Utah | UT |
0 |
| Vermont | VT |
0 |
| West Virginia | WV |
0 |
| Wyoming | WY |
0 |
Source:
Influencers may thrive on social media, but their online power often leads to legal battles. A study by LLC Attorney reveals some of the biggest lawsuits influencers have faced, highlighting the risks that come with digital fame.
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Top Lawsuits Against Influencers:
- MrBeast vs. Virtual Dining Concepts
Claim: $100 million
Details: VDC sued MrBeast (Jimmy Donaldson) for breach of contract and defamation over their MrBeast Burger partnership. MrBeast countersued, calling their food “inedible.” - Eddie Hearn vs. Jake Paul
Claim: $100 million
Details: Hearn sued Jake Paul for defamation after Paul accused him of fixing boxing matches. - Cardi B vs. Tasha K
Claim: $4 million
Details: Cardi B won a defamation lawsuit against YouTuber Tasha K, who spread false claims about the rapper’s personal life. - Nebraska Attorney General vs. Liz Friesen
Claim: $3 million+
Details: Legal action over fraudulent business practices. - Texas Attorney General vs. Brittany Dawn Davis
Claim: $400,000
Details: Davis was sued for misleading fitness programs.
From defamation to breach of contract, these cases reveal the serious legal consequences influencers face. As their platforms grow, so does their accountability, proving that online influence doesn’t come without risks.
There are more remote workers in the U.S. than ever before. Ever since the coronavirus pandemic, a new way of work has swept the nation with workers and businesses opting to work remotely. While shared work and office spaces are popular, many people choose to work from the comfort of their homes. A new map created by Qualtrics shows us the most popular American cities for remote work and the least popular.
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These cities had the highest percentage of remote workforces:
- Cary, NC remote workforce – 41.4%
- Frisco, TX remote workforce – 39.7%
- Bellevue, WA remote workforce – 38.6%
- Berkeley, CA remote workforce – 36.4%
- Seattle, WA remote workforce – 36%
- Arlington, VA remote workforce – 35.8%
- Fremont, CA remote workforce – 35.2%
- Scottsdale, AZ remote workforce – 34%
- Carlsbad, CA remote workforce – 33.8%
- Washington, DC remote workforce – 33.8%
At the other end of the spectrum, these cities had the fewest remote workers:
- Beaumont, Texas 3.7% remote workforce
- Odessa, Texas 3.8%
- El Monte, California 4.0%
- Tuscaloosa, Alabama 4.1%
- Paterson, New Jersey 4.6%
- Corpus Christi, Texas 4.7%
- Salinas, California 5.0%
- Midland, Texas 5.5%
- San Bernardino, California 5.5%
- Visalia, California 5.5%
Many people say they prefer remote work because of the money and time working from home saves. It makes sense that cities with a good cost of living and other attractive aspects would be home to more remote workers than expensive or unpleasant cities. Looking at this map gives us a good look at which cities people would choose to live in when they could truly choose to live anywhere!
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